{"id":2357,"date":"2025-04-14T20:18:39","date_gmt":"2025-04-14T20:18:39","guid":{"rendered":"https:\/\/www.actionwi.org\/?p=2357"},"modified":"2025-05-06T20:23:22","modified_gmt":"2025-05-06T20:23:22","slug":"action-wisconsin-momentum-builds-for-wisconsin-film-production-incentives-state-film-office-with-new-legislative-proposal-state-budget-provisions","status":"publish","type":"post","link":"https:\/\/www.actionwi.org\/?p=2357","title":{"rendered":"Action! Wisconsin: Momentum builds for Wisconsin film production incentives &#038; state film office with new legislative proposal &#038; state budget provisions"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2357\" class=\"elementor elementor-2357\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-493f030b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"493f030b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e598b0f\" data-id=\"2e598b0f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33781457 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"33781457\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.13.0 - 08-05-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Action! Wisconsin: Momentum builds for Wisconsin film production incentives &#038; state film office with new legislative proposal &#038; state budget provisions<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a97474d elementor-widget elementor-widget-post-info\" data-id=\"7a97474d\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.actionwi.org\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/www.actionwi.org\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-20d2c8b elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.actionwi.org\/?m=20250414\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\tApril 14, 2025\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7552f447 elementor-widget elementor-widget-text-editor\" data-id=\"7552f447\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.13.0 - 08-05-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong>Monday, April 14, 2025, Milwaukee, WI \u2013\u00a0<\/strong><a href=\"https:\/\/www.actionwi.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Action! Wisconsin<\/a>, a statewide coalition of filmmakers, producers, businesses, and supporters of film and television projects, commends the growing momentum building for establishing a state film office and production incentives to attract and compete for film projects produced in Wisconsin.<\/p><p>The coalition is excited at the growing bipartisan support on this issue.<\/p><p>This past Thursday, a legislative proposal from last year has reemerged and is being circulated to all Wisconsin state legislators to seek their support and co-sponsorship.\u00a0 The proposal would provide $10 million per year for tax credit film production incentives and establish a Wisconsin State Film Office.\u00a0 The lead authors of the legislation, LRB-2456 and 2810, are State Senators\u00a0<a href=\"https:\/\/docs.legis.wisconsin.gov\/2025\/legislators\/senate\/2805\" target=\"_blank\" rel=\"noreferrer noopener\">Julian Bradley<\/a>\u00a0(R-New Berlin) and\u00a0<a href=\"https:\/\/docs.legis.wisconsin.gov\/2025\/legislators\/senate\/2830\" target=\"_blank\" rel=\"noreferrer noopener\">Patrick Testin<\/a>\u00a0(R-Stevens Point); and, State Representatives\u00a0<a href=\"https:\/\/docs.legis.wisconsin.gov\/2025\/legislators\/assembly\/2866\" target=\"_blank\" rel=\"noreferrer noopener\">Dave Armstrong<\/a>\u00a0(R-Rice Lake),\u00a0<a href=\"https:\/\/docs.legis.wisconsin.gov\/2025\/legislators\/assembly\/2720\" target=\"_blank\" rel=\"noreferrer noopener\">Calvin Callahan<\/a>\u00a0(R-Tomahawk), and\u00a0<a href=\"https:\/\/docs.legis.wisconsin.gov\/2025\/legislators\/assembly\/2868\" target=\"_blank\" rel=\"noreferrer noopener\">Karen Hurd<\/a>\u00a0(R-Withee).<\/p><p>The proposal will be introduced, receive a bill number and referred to a committee after April 22.<\/p><p>Earlier this year in mid-February, Governor Tony Evers (D) announced provisions included in the proposed 2025-2027 biennial state budget that would also provide $10 million per year for tax credit film production incentives and establish an \u201cOffice of Film and Creative Industries.\u201d<\/p><p><strong>Film &amp; Television Productions Boost Local and State Economies<\/strong><\/p><p><em>\u201cWisconsin is falling behind other states and missing important economic development and state tourism opportunities,\u201d said Milwaukee filmmaker Suzanne Jurva, a member of Action! Wisconsin. \u201cWe are 1 of only a few states without a state film office and 1 of 13 that does not offer production incentives \u2013 the number one factor studios and companies consider when deciding where to film.\u201d<\/em><\/p><p>Without such incentives, film, television and streaming production companies are bypassing Wisconsin in favor of other states.\u00a0 Illinois and Minnesota have invested in their own efforts to tap into this economic development opportunity because of the production activity it creates.\u00a0According to the most recent\u00a0<a href=\"https:\/\/www.illinois.gov\/news\/press-release.26207.html\" target=\"_blank\" rel=\"noreferrer noopener\">data<\/a>, Illinois generated a record-breaking level of nearly $700 million in film expenditure in 2022.<\/p><p>Production tax credit incentives are an effective strategy that attracts filmmakers and their projects, and as outlined in the Wisconsin legislative proposals, they include minimum spending requirements to guarantee a certain portion of a project\u2019s production budget will be invested in Wisconsin. Such spending requirements benefit a variety of local businesses and boost local economies.<\/p><p><em>\u201cFilm and television productions book lodging, cater shoots, dine out, and use local transportation. They also shop and hire locally and statewide in the trades and crafts,\u201d said Action! Wisconsin member JoAnn Jardine, a film liaison and photographer from Superior. \u201cEveryone benefits when a film or TV production comes to town.\u201d<\/em><\/p><p>According to the\u00a0<a href=\"https:\/\/www.motionpictures.org\/advocacy\/driving-local-economies\/production-incentives\" target=\"_blank\" rel=\"noreferrer noopener\">Motion Picture Association<\/a>, when a movie films on location, it adds over $670,000 daily to the local economy. On average, big budget productions add $1.3 million to the local economy each day of filming.<\/p><p>Action! Wisconsin cites Bravo\u2019s\u00a0<em>Top Chef: Wisconsin<\/em>\u00a0reality television program which was filmed in Milwaukee, Madison and Door County last year. The crew\u2019s two-month stay resulted in a substantial economic infusion, notably with 7,000 hotel nights generating nearly $5 million. Additionally, Milwaukee saw a $1.5 million spike in hotel room bookings from\u00a0<em>Top Chef: Wisconsin<\/em>\u00a0viewers in the six months following the season\u2019s premiere. This influx of spending extends beyond lodging, as businesses featured in various episodes continue to reap financial benefits.<\/p><p><a href=\"https:\/\/www.wispolitics.com\/2025\/action-wisconsin-momentum-builds-for-wisconsin-film-production-incentives-state-film-office-with-new-legislative-proposal-state-budget-provisions\/#:~:text=Earlier%20this%20year%20in%20mid,of%20Film%20and%20Creative%20Industries.%E2%80%9D\">Read the full story here.<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-50dd86bb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"50dd86bb\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5c7b750f\" data-id=\"5c7b750f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34b85840 elementor-widget elementor-widget-heading\" data-id=\"34b85840\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About Action Wisconsin!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45c129e0 elementor-widget elementor-widget-text-editor\" data-id=\"45c129e0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Action! Wisconsin is a coalition of businesses and individuals working to bring Film, Television, and Video Game investment into communities, large and small, across the state<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2d6d577a\" data-id=\"2d6d577a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34afc28e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"34afc28e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/www.actionwi.org\/?page_id=915\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">How to Support Us<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Monday, April 14, 2025, Milwaukee, WI \u2013\u00a0Action! Wisconsin, a statewide coalition of filmmakers, producers, businesses, and supporters of film and television projects, commends the growing momentum building for establishing a state film office and production incentives to attract and compete for film projects produced in Wisconsin. The coalition is excited at the growing bipartisan support &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.actionwi.org\/?p=2357\"> <span class=\"screen-reader-text\">Action! Wisconsin: Momentum builds for Wisconsin film production incentives &#038; state film office with new legislative proposal &#038; state budget provisions<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-2357","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Action! 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Wisconsin: Momentum builds for Wisconsin film production incentives &#038; state film office with new legislative proposal &#038; state budget provisions","datePublished":"2025-04-14T20:18:39+00:00","dateModified":"2025-05-06T20:23:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.actionwi.org\/?p=2357"},"wordCount":599,"publisher":{"@id":"https:\/\/www.actionwi.org\/#organization"},"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.actionwi.org\/?p=2357","url":"https:\/\/www.actionwi.org\/?p=2357","name":"Action! Wisconsin: Momentum builds for Wisconsin film production incentives & state film office with new legislative proposal & state budget provisions - Action! 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Wisconsin","description":"Wisconsin Film Coalition","publisher":{"@id":"https:\/\/www.actionwi.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.actionwi.org\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.actionwi.org\/#organization","name":"Action! Wisconsin","url":"https:\/\/www.actionwi.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.actionwi.org\/#\/schema\/logo\/image\/","url":"https:\/\/www.actionwi.org\/wp-content\/uploads\/2023\/05\/cropped-AW-fav@2x-1.png","contentUrl":"https:\/\/www.actionwi.org\/wp-content\/uploads\/2023\/05\/cropped-AW-fav@2x-1.png","width":512,"height":512,"caption":"Action! Wisconsin"},"image":{"@id":"https:\/\/www.actionwi.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/profile.php?id=61555407187568","https:\/\/www.instagram.com\/action.wisconsin\/"]},{"@type":"Person","@id":"https:\/\/www.actionwi.org\/#\/schema\/person\/b3984044a1ae214783711df2517b598e","name":"admin","sameAs":["http:\/\/localhost:18122"],"url":"https:\/\/www.actionwi.org\/?author=1"}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/www.actionwi.org\/?author=1"},"uagb_comment_info":0,"uagb_excerpt":"Monday, April 14, 2025, Milwaukee, WI \u2013\u00a0Action! Wisconsin, a statewide coalition of filmmakers, producers, businesses, and supporters of film and television projects, commends the growing momentum building for establishing a state film office and production incentives to attract and compete for film projects produced in Wisconsin. The coalition is excited at the growing bipartisan support&hellip;","_links":{"self":[{"href":"https:\/\/www.actionwi.org\/index.php?rest_route=\/wp\/v2\/posts\/2357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.actionwi.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.actionwi.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.actionwi.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.actionwi.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2357"}],"version-history":[{"count":0,"href":"https:\/\/www.actionwi.org\/index.php?rest_route=\/wp\/v2\/posts\/2357\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.actionwi.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.actionwi.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.actionwi.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}